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Close more sales

Nobody taught you how to sell, start here.

A step-by-step sales framework from Reece Turner, built around how real conversations go: open it, uncover the problem, build the vision, ask for the decision.

$5M+Net sales
2,500+Students coached
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Online courses

Learn at your own pace in the Student Area. Start free, or go all in with the full foundations course. Prefer to read? The book is below.

Free · Start here

4 Phases of Discovery

Free online training: the four phases of a sale, from discovery to a confident buying decision.

A$0free · online, self-paced

  • How to open the conversation and build trust early
  • How to uncover the problem with better questions
  • How to build value around the customer’s needs
  • How to close: move the conversation towards a decision
  • 3 sections · 3 lessons · 1 quiz
  • Access in your Student Area
Course outline (3 sections)
  1. Start Here
  2. 4 Phases of Discovery
  3. Course Completion
Get started for free

Mastering the Foundations of Sales

Reece’s complete sales foundations course with lessons, resources and a certificate.

$700 + GSTA$770 inc. GST · one-off · online, self-paced

  • 12 sections · 14 lessons · 10 quizzes · 1h 45m
  • First impressions and rapport building
  • Discovery, features, benefits and tie-downs
  • Customer response types and prospect types
  • Objection handling, urgency and closing
  • Course resources and a certificate
  • Instant access in your Student Area
Course outline (12 sections)
  1. Start Here
  2. Course Resources
  3. Mastering the First Impression
  4. 4 Phases of Discovery
  5. Features, Benefits & Tie-Downs
  6. 4 Customer Response Types
  7. Objection Handling
  8. Closing
  9. Rapport Building
  10. Prospect Types
  11. Creating Urgency
  12. Course Completion
Buy · $700 + GST
eBooks

Read the book

The Mastering the Foundations of Sales book, as an e-book or a printed copy. Online ordering opens soon; enquire now and we’ll sort it out with you.

Coming soon

Mastering the Foundations of Sales e-book

The companion read to Reece’s Mastering the Foundations of Sales course.

$19.95 + GSTA$21.95 inc. GST · e-book · digital

  • The Mastering the Foundations of Sales framework in one read
  • Read on your phone, tablet or computer
  • Included in Tier 1 · Mastering the Foundations of Sales
Enquire to buy
Coming soon

Mastering the Foundations of Sales Hard Copy Book

The printed edition of Mastering the Foundations of Sales, for your desk or your team’s.

$49.95 + GSTA$54.95 inc. GST · printed book · posted to you

  • The full framework in print, to mark up and keep
  • Posted to your door
  • Included in Tiers 2, 3 and 4

Plus shipping. We’ll confirm the shipping cost with you before you pay.

Enquire to buy
Train with Reece

Student programs

Four ways to learn with Reece, from the online course to full 1-1 mentorship. Book a free Discovery Call and we’ll help you pick the right one.

Tier 1

Mastering the Foundations of Sales

Reece’s complete online sales foundations course, at your own pace.

$700 + GSTA$770 inc. GST · one-off

One-off paymentOnline, self-paced in your Student Area

  • 12 months MFS digital sales course
  • Mastering the Foundations of Sales e-book
Buy now
Tier 2

Digital Student Program

The online course plus live group sessions, recordings and the student community.

$2,500 + GSTA$2,750 inc. GST · 12 months

or $100 + GST/wk52-week Direct Debit · 2-week upfront sign-up fee

  • 12 months MFS digital sales course
  • 12 months TCC group session recordings
  • 12 months TCC Advanced Learning Library
  • Live TCC group session attendance
  • Student WhatsApp community
  • Hard copy Mastering the Foundations of Sales book
  • 25% off all TCC short courses
Apply now
Most popularTier 3

TCC Student Program

Everything in the Digital program, plus fortnightly 1-1 coaching with Reece.

$6,000 + GSTA$6,600 inc. GST · 12 months

or $200 + GST/wk52-week Direct Debit · 2-week upfront sign-up fee

  • 1 hour per fortnight 1-1 Zoom with Reece
  • 12 months MFS digital sales course
  • 12 months TCC group session recordings
  • 12 months TCC Advanced Learning Library
  • Live TCC group session attendance
  • Student WhatsApp community
  • Hard copy Mastering the Foundations of Sales book
  • 50% off all TCC short courses
Apply now
Tier 4

Full Student Mentorship Program

Weekly 1-1 mentorship with Reece, accountability and role play.

$20,000 + GSTA$22,000 inc. GST · 12 months

or $500 + GST/wk52-week Direct Debit · 2-week upfront sign-up fee

  • 1 hour per week 1-1 with Reece
  • 2 x weekly accountability calls with Reece
  • 1 x monthly goal setting / accountability coaching
  • 8 hours situational role play with a professional sales actor
  • 12 months MFS digital sales course
  • 12 months TCC group session recordings
  • 12 months TCC Advanced Learning Library
  • Live TCC group session attendance
  • Student WhatsApp community
  • Hard copy Mastering the Foundations of Sales book
  • FREE access to all TCC partner short courses
  • Script writing & sales process design support
Apply now

Direct Debit, Tiers 2–4: 52-week Direct Debit enrolment available by application. All businesses are eligible; individual salespeople must be approved by Reece.

All prices in AUD and exclude GST unless marked inc. GST. Programs are arranged after a free Discovery Call, with no online checkout. Book a discovery call.

What you’ll learn

Skills you’ll walk away with

  • Make stronger first impressions face-to-face and over the phone
  • Build genuine rapport and stronger customer relationships
  • Ask better discovery and follow-up questions
  • Turn product features into customer-focused benefits
  • Use tie-downs naturally throughout the sales conversation
  • Recognise objections, concerns, weak yeses and genuine noes
  • Handle objections without becoming defensive or argumentative
  • Understand the role of value, trust and knowledge in objections
  • Create genuine urgency without fake scarcity or unnecessary pressure
  • Close confidently while allowing the customer space to make a decision
  • Identify different prospect types and prioritise genuine opportunities
  • Apply each concept through practical customer scenarios
Curriculum

12 sections · 14 lessons · 10 quizzes

1h 45m total duration

  • Welcome to Mastering the Foundations of Sales
  • Mastering the Foundations of Sales eMag
  • First Impressions & Introductions: Introduction
  • First Impressions & Introductions: Face to Face
  • Knowledge Check: Face-to-face
  • First Impressions & Introductions: Phone
  • Knowledge Check: Phone
  • 4 Phases of Discovery
  • Knowledge Check: 4 Phases of Discovery
  • Features, Benefits & Tie-Downs
  • Knowledge Check: Features, Benefits & Tie-Downs
  • Understanding Customer Response Types
  • Knowledge Check: Customer Response Types
  • Objection Handling
  • Knowledge Check: Objection Handling
  • Closing the Sale
  • Knowledge Check: Closing the Sale
  • Building Rapport
  • Knowledge Check: Building Rapport
  • Understanding Prospect Types
  • Knowledge Check: Prospect Types
  • Creating Urgency
  • Knowledge Check: Creating Urgency
  • Where to Go From Here
Free training

Still on the fence? Start free.

Get a free taste of how Reece trains sales teams and closers. Start the 4 Phases of Discovery today, no card needed.

4 Phases of Discovery free course coverFree

Free 4 Phases of Discovery

Every strong sales conversation follows a process. In this free training, Reece breaks down the 4 Phases of a Sale and shows you how to move a customer from the first conversation through to a clear decision.

3 sections · 3 lessons · 1 quiz · 1h 45m

What you’ll learn

  • How to open the conversation — build trust and set the direction early.
  • How to uncover the problem — ask better questions.
  • How to build value — connect your solution to the customer’s needs.
  • How to close the sale — move the conversation towards a decision.

Get free access

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Unlock your team’s full sales potential today!

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